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Comiq.ai is a startup building an autonomous communication platform for B2B outreach. It pulls lead-gen, messaging, email infrastructure, calendar management, and workflow logic into one AI system that learns how each user communicates and adapts from there.

Goal:

Build a deck the founder can send cold and still trust to do the work, without walking every viewer through it on a call.

Challenges:

• A founder with real context behind every decision, but only about ten slides to fit it in
• Six product modules that, written flat, read like a feature list instead of one connected platform
• A crowded category (AI sales tools) where most decks start to blur together after slide three
• One deck, several audiences (investors, partners, future hires), each reading it for different reasons

What we did:

• Restructured the story so Dawid's experience as a founder leads directly into the product, instead of sitting next to it as backstory
• Built a custom icon and illustration system so each module is recognizable on its own, even pulled into a separate slide or screenshot
• Designed a layout system that handles dense product slides and bold stat slides equally well, so the pacing has actual rhythm
• Treated stats, mockups, and diagrams as full moments rather than supporting visuals

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Project Highlights:

We picked a palette that pushes against the category. Most AI sales tools live in dark blue and purple, and most of them feel cold. Comiq is the opposite. Orange and mint give the brand warmth and energy without losing credibility, which matched what the product actually does: take a job that was burning the founder out and make it manageable at scale.

The deck opens with Dawid telling his own story: he ran outreach for his fund himself, hit 17,000 leads, 60,000 emails, 9,700 LinkedIn connections, and watched the whole system buckle under its own weight. By the time the product shows up on slide 5, the viewer already knows exactly what it's solving, because they just read about the founder living the problem. Comiq stops feeling like a product pitch and starts feeling like the obvious answer to a job that broke a real person.

This slide had to do something most product slides don't: show that Comiq isn't just six modules sitting next to each other, but a system that scales with how the user wants to use it. We laid the six modules out in the middle with a real UI snapshot on one side and a full automated workflow on the other, so the same visual reads as "starter setup" and "fully managed pipeline" depending on where the eye lands.

Every slide title in the deck is a full argument, not a label. Someone skimming only the headlines still walks away with the pitch. It also gave Dawid a built-in script: every title is a sentence he can say out loud on a call without sounding like he's reading the slides.

A pitch deck has to handle very different kinds of slides: a personal founder intro, a dense product diagram, a single big stat, a logo wall, three-column scenarios. If they all sit on the same grid, the deck flattens. We built a layout system that gives each type its own breathing room: full-bleed black for stat moments, structured three-column grids for scenarios and challenges, looser whitespace for the founder and closing slides. The deck ends up with actual rhythm slide to slide, instead of one template repeating itself.

Three real scenarios instead of generic claims. Naming actual companies and markets makes the product feel real. Anyone reading slide 10 can picture Comiq running inside their own workflow with their own list. It also gave Dawid three ready-made stories to use on investor calls.

Results:

• A deck Dawid can send cold to investors and partners without needing a walkthrough call
• Six modules positioned as one platform instead of a feature list, so the product reads as a system on first scan
• A visual identity the team can reuse across future decks, talks, and pages without it ever looking off-brand
• A founder story structured to do real work, every slide title carrying the pitch on its own